…but maybe a zombie is! A singular and unique, expertly designed trailer was all it took to light a fire under the video gaming community, bringing a slow and deliberate simmer to an absolute, absolute boil. This trailer, with its decidedly nihilistic take on the zombie mode, exhibited in reverse and to a haunting piano-based soundtrack, has been called the best trailer of the year (in February!) on several sites already, for instance, by LA Times’ 24 Frames, The Escapist, Unreality, and Ain’t It Cool News:
This heavy praise heaped on the sudden smash hit of a trailer, of course, was directed towards Techland’s Dead Island, now officially housed under the wings of the German publisher Deep Silver. The game has indeed been simmering under the surface for years, with first indications of the game’s free-form, melee-based survivalist direction coming in late 2007. And then silence.